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Friday, May 3, 2024

Hyundai pauses ads on X over brand safety issues – eNews Malaysia

SEOUL: South Korea’s Hyundai mentioned on Friday that it had paused promoting on X, previously referred to as Twitter, and is talking to the Elon Musk-owned social media platform straight about brand safety issues.

It was not instantly clear why the auto large had paused the ads on the location, and eNM has sought a remark. Meanwhile, X didn’t instantly reply to a eNM’ request for remark.

Last November, the White House condemned Musk’s endorsement of what it referred to as a “hideous” antisemitic conspiracy principle on X, whereas main corporations similar to Walt Disney, Warner Bros Discovery, and NBCUniversal dad or mum Comcast paused their ads on his social media website.

Advertisers have fled the location ever since Musk acquired it in October 2022 and diminished content material moderation, leading to a pointy rise in hate speech on X, in keeping with civil rights teams.

Media watchdog Media Matters has beforehand discovered that company ads by IBM, Apple, Oracle, and Comcast’s Xfinity had been being positioned alongside antisemitic content material.

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